About Double Your Ecommerce
Hey! Thanks for stopping by. I’m Kai Davis, and I have one goal:
Help your Shopify Store be better off than it was before you found me.
Your SEO and Shopify experts
Whenever I speak with a Shopify Merchant (like you, dear reader), I always ask, “What can my industry do to better support you and help you grow?” To a T, their answers always fall into three categories:
Help me get more traffic
Help me sell to more people
Help me turn my best customers into repeat customers
These are three of the highest priority goals Shopify Merchants and Ecommerce Entrepreneurs alike face as they work on growing their business
How can you achieve these goals? Growth Marketing and SEO that help you acquire high-quality customers who stick around.
SEO and Growth Marketing aren’t about just fixing one part of your funnel. It’s about looking at your customers, your customer lifecycle, and your products and using those insights to drive your store’s growth and customer acquisition.
How Double Your Ecommerce Can Help
Shopify Store Owners: I’m Kai Davis, founder of Double Your Ecommerce and a Shopify Growth Marketing Consultant
I help Shopify Stores get more traffic and sell to more customers. I’ve been doing this since 2009. With over a decade of experience helping stores grow, let me help you Double Your Ecommerce.
Maybe you’re struggling with growth or SEO and have questions like:
How do I get more traffic to my store?
Why do my competitors keep outranking me?
I’ve been there.
I’ve been through all of that.
I stumbled forward in the dark for a few years, until I figured out the way forward. And I want to help you do the same.
How Kai Got Started With
Ecommerce and Growth Marketing
My first introduction to Ecommerce was like many of us — I was working on an Ecommerce store with a partner. We had a beautiful store, and we were selling great products that customers loved — but we didn’t have much traffic, so we didn’t have many sales.
I started where anyone would: I read a bunch of articles, figured out what steps to take, and made an action plan to grow my traffic. So, I started out writing content and building links to our store. Along the way, we started to see the old ways — blog spam and focusing on the quantity of links instead of quality — fall out of favor.
Gone were the days where you could blast a bunch of links and wait to see your rankings increase.
Instead, our traffic was coming from a focus on White-Hat Search Engine Optimization, Digital Public Relations, and earning high-quality links from content collaborations. All that added up to our store getting found online.
By focusing on optimizing our site for Organic Traffic from Google, building relationships with other content creators, and creating the type of content that our audience naturally wanted to read, share, and link to, we were able to grow our traffic.
That meant we had more visitors coming to my store and our sales slowly, incrementally started to climb.
High-quality, search-friendly content, so we could attract
customers asking questions that we were uniquely situated to answer.
Content Collaborations and Digital Public Relations, so we could build
relationships with other content creators and earn high-quality, relevant links.
Email Marketing, so we could reach our past customers
(and prospective future customers) and share content, resources, and news about our products.
Conversion Rate Optimization, so we could consistently and
incrementally optimize our website to convert more people.
These grow marketing strategies are safe, stable, and evergreen for any Shopify store willing to invest in their marketing. I’ve never — not in 10+ years of consulting — found a focus on growth marketing be the wrong thing for a store to focus on.
Today? I run Double Your Ecommerce and help Shopify Merchants get more traffic
and make more sales to more customers. I love what I do, but most importantly, I love the
success stories I get to hear each day from our readers, subscribers, and clients.
Lastly, we do provide consulting services. That’s how I make a living. But I’ll never try to hard-sell you or anyone else — nor do I presume that I have a monopoly on information. We practice value-based pricing. That means we charge based on the amount of value that
we can deliver.
I like to get to know each and every reader, subscriber, and customer of mine. My inbox (email@example.com) is always open to you, and I’m happy to answer any and all questions or be a sounding board.