Articles on SEO and Growth Marketing for Shopify Stores ✍️
Get a regular stream of tips, advice, resources, and ‘do this, not that’ guidance for growing your Shopify store.
Read my latest articles below. Or subscribe in the form to the right and get my latest articles and tips in your inbox starting tomorrow.
Why your Shopify product won’t rank in Google (and what to do about it)
February 2, 20223 Min read Over in the Shopify forum, Joshua808 asked a great question about ranking his (newer) Shopify store and products for some...
Read MoreSEO for Shopify Collections
December 4, 20214 Min read Say you've got a Shopify collection — and it's got some of your best products in it. You want to...
Read MoreBetter Than Average Shopify Collection Descriptions
August 30, 202111 Min read tl;dr: Adding descriptions to your store's collection pages will help your collections rank higher in Google. Done right, collection descriptions can help...
Read MoreHow’s your Search UX?
July 2, 20213 Min read When’s the last time you sat down and put yourself in your visitors’ shoes? Have you ever taken a look...
Read MoreWhat’s the future of Shopify marketing?
June 22, 20214 Min read I was on a call with a Website X-Ray client when they asked me, “Kai, what do you see as...
Read MorePage Keyword Audit Spreadsheet
August 29, 20201 Min read This is a spreadsheet I created to use in my page keyword audits to track the different ranking factors. It's...
Read More