Articles on SEO and Growth Marketing for Shopify Stores ✍️
Get a regular stream of tips, advice, resources, and ‘do this, not that’ guidance for growing your Shopify store.
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Why your Shopify product won’t rank in Google (and what to do about it)
Over in the Shopify forum, Joshua808 asked a great question about ranking his (newer) Shopify store and products for some...
Read MoreSEO for Shopify Collections
Say you've got a Shopify collection — and it's got some of your best products in it. You want to...
Read MoreBetter Than Average Shopify Collection Descriptions
tl;dr: Adding descriptions to your store's collection pages will help your collections rank higher in Google. Done right, collection descriptions can help...
Read MoreHow’s your Search UX?
When’s the last time you sat down and put yourself in your visitors’ shoes? Have you ever taken a look...
Read MoreWhat’s the future of Shopify marketing?
I was on a call with a Website X-Ray client when they asked me, “Kai, what do you see as...
Read MorePage Keyword Audit Spreadsheet
This is a spreadsheet I created to use in my page keyword audits to track the different ranking factors. It's...
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