This is a spreadsheet I created to have a (free) way to track the websites I’m reaching out to for digital public relations/link building, the status of the conversation, and the page that’s linking to me. It’s a great resource to use as you’re getting started.
I was invited to present to the PDX Shopify Meetup (hosted by Ilana Davis, no relation).
Here’s the full video from the event. I think you’ll enjoy this look at SEO, Search UX, and how to make sure you’re doing what Google is looking for.
Black Friday Cyber Monday (“Big Frickin’ Coupon Month”) is almost upon us. Here’s a quick thought:
Don’t wait until the high-discount days to send out an email to your subscribers or past customers.
Has this ever happened to you?
You run into a problem with your Shopify store so you Google for an answer.
You run into an article that gives you an answer to your question.
The riches are in the niches. What steps should you take to be a niche celebrity (the go-to person in your niche for your products)?
“What’s the worst that could happen?” Done incorrectly, a Shopify store rebrand can kill your rankings, flatten your traffic, and drop your product sales like a rock. Learn the right way to approach this process.
You deserve to work with the best. Learn what questions to ask an SEO consultant before you hire them to work on your store.
Is your Shopify store built on quicksand? (Short answer: no. Long answer? It depends.)
What’s it take to earn a high-quality link… especially if you have a ‘boring’ business selling ‘boring’ products?
I’ve been a Contributing Author on the Shopify blog a few times. This post collects those links.
🐛 Find a bug? Is something not working as expected? Nothing is too small or too big. I’d love to know. Click here to email me a bug report.